If you’re a commercial real estate broker, you may be wondering if starting a podcast is a good idea.
After all, podcasts are a great way to share your experience and expertise with the world. And what better way to reach potential clients than by talking to them directly?
Starting a podcast can be a great way to build your brand and attract new clients. But it’s not without its challenges. Here are a few things to consider before starting your own real estate podcast:
1. What’s your focus? Make sure your podcast has a clear focus.
Are you going to discuss general topics related to commercial real estate? Or will you zero in on a specific niche? Knowing your focus will help you attract the right listeners and keep them engaged.
2. How often will you publish? Consistency is key when it comes to podcasts.
Your listeners will want to know when they can expect new episodes. Try to commit to publishing new episodes on a regular schedule (weekly, bi-weekly, etc.) and stick to it!
3. What format will you use? There are many different ways to format a podcast.
You could have guests on for interviews, do solo shows where you share your thoughts and insights, or even combine both formats. Consider what would work best for your show and make sure each episode is structured in a way that keeps listeners coming back for more.
These are just some of the things you should consider.
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